November 5, 2013 By Walter Halicki
Online reputation expert JW Maxx Solutions is taking the time to explain exactly why it is so important to promote positive content – whether it be pictures, videos, press releases, articles, blog posts or more – about your brand and name. In order to change the way a person or business looks online, it’s essential to create and maintain positive assets. The “positivity” comes from the fact that these assets do not harm the reputation of the company or person they are about in any way. JW Maxx Solutions is revealing exactly why promoting positive content is so important.
One of the best ways to promote positive content is through the use of cross-promotion on several different platforms. There are many routes you can take to achieve this goal, but one of the best ways to do it is through the use of social media. Positive reviews, positive comments, and positive press can all be shared on the various social media platforms that a business or person uses. This way, it is sent out to the greatest number of people for them to see and click on.
2. Promote the positive through asking for reviews
Another way to get positive press is through simply asking for reviews. There are plenty of satisfied customers out there who never post anything online about their experiences. You don’t want to be pushy or annoying, but politely asking members, users, patrons and guests to rate their experiences online when they express their satisfaction and pleasure is a great way to positively boost an online reputation.
October 30, 2013 By Walter Halicki
Online reputation management expert JW Maxx Solutions understands how to use social media platforms to create incredibly powerful positive media assets that can change any individual’s or company’s Internet landscape. One of the platforms that is extremely effective for this purpose is a Google+ page. Because it is Google’s own social media platform, it ranks very highly on its search engine results.
Announced recently is the ability for all Google+ users who qualify to create their own vanity URLs for their Google+ pages. Online reputation management expert JW Maxx Solutions knows that these URLs will allow these pages to be more searchable and even more powerful when it comes to search engine results.
The conditions in order to qualify for a custom URL are as follows:
1. Have a Google+ page or account for at least 30 days
2. Have a profile photo
3. Have at least 10 followers
Users who meet these criterion can sign up for their custom URLs by clicking the “Get a custom URL” button on their Google+ page. This is great for individuals who wish to build a brand name for themselves. As always, businesses with Google+ pages can get a custom URL by linking their website to the social media platform.
October 29, 2013 By Walter Halicki
Reputation management specialist JW Maxx Solutions stays on the cutting edge of technology by utilizing the latest and greatest social media platforms available on the market. The use of these platforms not only increases engagement, increases reach and brings in new customers, but it also creates robust and powerful positive media assets that can dramatically change a client’s online landscape.
Just today, Google announced that its social media platform, Google+, has seen a 37% increase in the number of users from the number of users it had in May. These numbers increased from 190 million to about 300 million. This is truly an impressive accomplishment, as Google+ is quickly emerging as the latest and greatest in social media. The company’s stock enjoyed a significant increase as well, as shares were being traded today at $1,000, which is the first time that prices have been that high in weeks.
Reputation management specialist JW Maxx Solutions shares that Google+’s innovative platform allows social media users to share their information more like real life. Because it is set up through Gmail, contacts are easy to find. There are “hangouts” that users to can up that act as video conferences, pictures can be uploaded, links shared and more. Google’s algorithms respond to its own social media platform very well, which makes it an ideal platform for both businesses and individuals to use.
October 24, 2013 By Walter Halicki
Online reputation expert JW Maxx Solutions knows the importance of understanding Google’s search engine algorithms. As a leading online reputation management company, JW Maxx Solutions utilizes many different strategies in order to provide positive media outcomes to growth-oriented companies. The update, nicknamed “Hummingbird,” was the first time that Google has updated its search engine in nearly 10 years, and while users have probably not noticed any difference when they have searched for things, the way that Google pulls up these results has changed for the better. There are several different things that content marketers need to know about this new update, and the online reputation experts at JW Maxx Solutions are taking the time to detail the most important aspects of this historic update.
1. Get acquainted with synonyms
Online reputation expert JW Maxx Solutions uses various strategies when implementing key words for clients. One of the best ways to direct traffic is through the use of several different targeted key words. For example, if a company had a car washing business called Benson’s Car Wash in Dallas, the online reputation experts at JW Maxx Solutions would utilize the key words, “Benson’s Car Wash,” “Benson’s Car Detailing,” “Car Wash Dallas,” and more. These key words would be centered around the company’s name, the type of services they offer and their location. It’s important to note that synonyms should be used, as Google is now intuitive enough to pull up car detailing services when someone searches for a great car wash.
2. Grow a long tail
JW Maxx Solutions has utilized long tail keywords for quite some time. With the new Google Hummingbird update, these long tail keywords will be indexed better than ever before. Long tail key words are groups of words or phrases that are more complex that the average search. Going back to the Benson’s Car Wash in Dallas, some long tail key words would be, “best car wash in Dallas,” “best car detailing service in Dallas,” “friendliest car wash in Texas,” and other such key words. In short, long tail keywords are more of a phrase that is searched than a set of key words.
Online reputation expert JW Maxx Solutions is looking forward to seeing how the practices they have already been utilizing for so long will be positively impacted by this new set of updates. For more information about the online reputation management services that JW Maxx Solutions provides, visit www.jwmaxxsolutions.com
October 23, 2013 By Walter Halicki
JW Maxx Solutions understands the use of online reputation management to further a brand name. Through using several different social media platforms, various websites and other avenues, this web reputation management company is able to dominate search engine results in order to create a positive Internet landscape.
Recently, broadcasting giant CBS has been having some trouble with their Monday night comedy “2 Broke Girls.” The sitcom follows the misadventures of two young women who work at a diner during the day, and who are trying to start a cupcake baking business by night. The colorful cast of characters always seems to get into some sort of predicament with abundant comical situations. The acting leaves something to be desired, but overall, it is not a bad show. In a recent article from the Associated Press, Brad Adgate, an analyst for Horizon Media said, “It’s an OK comedy, but I don’t think it’s a show that creates appointment viewing.”
While the writing on the show could be improved, online reputation management could also be utilized in a more effective way. Online reputation management company JW Maxx Solutions knows that one of the best ways to get viewers is to create social media buzz. This sitcom is definitely geared towards a younger crowd, so why not market directly to those viewers on the platforms they frequent the most? 2 Broke Girls does have a Facebook page, a Twitter page and a Youtube channel, but that’s all we could find in terms of social media. Pinterest, Tumblr, Instagram and more could definitely be used to create some hype and buzz about the show. The advantage to using these platforms is they are usually free. Visuals work well with these platforms, as they are easily digested and shared.
Web reputation management won’t save this show from bad ratings or decreased viewers, but it might create some extra buzz and expose more people to the brand of humor that this show ascribes to.